The Big IPO Mess Up!

What happens when Mark Zuckerberg misleads investors? Facebook starts losing its ‘Face’! The hugely hyped IPO (Initial Public Offer) which people waited for with bated breath has turned into a Pandora’s Box, haunting investors and underwriters and giving analysts an opportunity to investigate, what went wrong? How is it that what was supposed to be the biggest tech IPO in U.S. history has become so chaotic and now surrounded by lawsuits? A group of

MBA – The Enigma Unravelled

“MBA is a lifestyle” – A few actually realize this, but when they do, they know how it truly is. One of the most prestigious courses in the world, and probably the dream three alphabets of over a million candidates in the world every year, what makes the Master of Business Administration degree all so special? With the existence of a few top-notch B-Schools and the tremendous rise in the number

New Trend in Marketing – The Digital way

The talk of the town in business marketing efforts currently, is the boom in digital marketing. Every company seems to be in the race for a space in the digital marketing arena. We are witnessing the phenomenal success of social, internet and mobile marketing in the last few years, the Digital industry has grown by leaps and bounds globally and in India as well. Globally, there has been a spur

“Big Data”- some Infrastructural Issues

Perhaps formally a precise definition of “big data” has not yet evolved. Nevertheless, the problem of managing the big data has been faced for some time now by the CIOs and the managers of large datacenters. Earlier the high volume transactions (Airlines, Banks, Financials, etc, ) demanded more of processing speed and the resulting updates did not expand the size of the database or storage in an unmanageable velocity. The term big

Can one afford ignoring upcoming technologies?

Being a manager in an IT organization needs good understanding of business management in high-technology industry. This involves the knowledge of fundamentals of business management and also, of managing the technology for leveraging value and high-returns. Therefore, the idea of not bothering much about technology is flawed. Mapping the technology trend to understand the strategic shifts that your business needs to take in near and distant future is in the


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